정보 – ENYA MUSIC Global

음악을 함께 이해하는 동반자

우리의 사명은 단순하지만 뜻깊습니다. 바로 당신을 진정으로 이해하는 악기를 만드는 것입니다. 창작하고 싶을 때는 민첩한 펜이 되고, 즐기고 싶을 때는 재미있는 장난감이 되며, 배우고 싶을 때는 인내심 있는 선생님이 됩니다. 우리는 세계 최고의 악기 브랜드를 넘어, 음악 창작과 엔터테인먼트, 학습을 위한 궁극의 글로벌 플랫폼을 구축하고 있습니다.

THE JOURNEY GOES ON

MILESTONES

2011

Enya Musical Instruments was founded.

2012

The ENYA and KAKA brands were officially registered, signaling the start of mass production for ukuleles and acoustic guitars.

2013

The ENYA high-end ukulele production line was established, successfully introducing iconic models such as the classic K series, MG6, and M series.

2014

ENYA's KAKA 25D solid top and MAD all solid models successfully reached the top of Tmall's best-selling board. In the same year, Enya Music partnered with numerous celebrities and musicians for nationwide ukulele tours.

2015

Enya's 20,000-square-meter dream factory officially launched production, implementing CNC precision manufacturing. Simultaneously, it collaborated with multinational technical experts to develop more than ten national invention patents, including innovations like Fluorocarbon strings, BT bolting technology, and new applications of HPL materials for musical instruments.

2016

The launch of the Enya X1 Ukulele resulted in it becoming the world's top-selling new material ukulele. Enya also secured a partnership with Malaysian singer Joyce Chu as the representative of Enya Musical Instruments. Additionally, the company successfully introduced the A series and S High-end Ukulele series.

2017

In partnership with the AI Conservatory of Music, a music education company, we introduced the AcousticPlus® 1.0 interactive learning technology, revolutionizing music education and ensuring accessibility for all. In June of that year, the release of the Enya X1 guitar led to it becoming the top-selling new material acoustic guitar in China. This marked the beginning of a global brand strategy, which included the launch of the Minion Smart Ukulele in partnership with Universal Pictures from the United States.

2018

Enya achieved a milestone with the successful launch of X2, X3, and other innovative new material acoustic guitars, merging artistry with technology and earning recognition as a national high-tech enterprise. Furthermore, the same year witnessed Enya clinching the top spot in both ukulele and acoustic guitar sales on China's largest e-commerce platform, TMALL, during the online shopping festival.

2019

Enya established its North America branch, marking a comprehensive upgrade to Enya's global strategic plan. In the same year, the company hosted the "Explore New Future" global new product launch conference in China, introducing the NOVA and X4 brand new carbon fiber series products. With over 70 patents accumulated, Enya's brand image now resonates across more than 40 countries worldwide.

2020

Enya completed the full acquisition of a distinguished manufacturer's production line, boasting over 25 years of expertise in crafting high-quality guitars and ukuleles. This acquisition propelled Enya into increased investment in research and development, focusing on the production of top-tier acoustic guitars and fostering rapid growth. Simultaneously, the company expanded its R&D team and inaugurated a new hardware division, alongside establishing the technical team and software technology center at its Guangzhou branch. These initiatives, combined with the demands of the global customer service center in North America, aimed to innovate and deliver more captivating products for music enthusiasts worldwide.

2021

Enya unveiled its 10th-anniversary product, embracing traditional craftsmanship while delving into future technologies. It introduced significant projects such as AcousticPlus® 2.0 and musical instrument digitalization, investing millions to establish a strategic control center for developing music-related public welfare initiatives and college programs, including Star Plans and more.

2022

Enya's groundbreaking NEXG® smart audio guitar has made its debut on the market, marking a significant milestone in the intersection of music and technology.

2023

The release of Nexg® 2 marks an exciting update to Enya's previous smart audio guitar, enhancing its features and performance for musicians. Meanwhile, the Nova Go SP1 guitar has soared in popularity, emerging as one of the best-selling guitars online, attesting to its quality and appeal among musicians worldwide.

2024

Enya has established global marketing departments, enhancing its reach and presence in markets worldwide.

2025

Enya reached a historic milestone in 2025, solidifying its position as the world's No.1 best-selling smart electric guitar brand. This year saw the launch of the groundbreaking Inspire and Cyber-G series, further pushing the boundaries between traditional craftsmanship and future technology. Beyond innovation, Enya deepened its global mission at a South LA shelter, where its smart instruments transformed underprivileged families into proud creators. As a staff member profoundly noted: "What Enya brought isn't a gift; it's a mirror, letting them see the light that was already within them." This year, Enya proved that technology's greatest purpose is to democratize the power of music for all.

GLOBAL PRESENCE

EVENTS & EXHIBITIONS

Experience the energy of Enya Music worldwide. From international music expos to exclusive artist masterclasses, witness our global footprints and how we connect with musicians everywhere.